Sales platforms are now placing a huge focus on product images, because false economy can an online retailer break the neck. Either you have high quality images or you can not sell on these same platforms. Since there are no exceptions. And that's a good reason: The experience shows a direct correlation between high quality product images, shopping routine and return rate. Simply put, this means the better your pictures look, the more you sell. To name a few numbers: Ebay has found that products are sold with 5% more high-quality images than products without. And the number is increasing with each image. So if we compare the product with an "amateur" picture pdf creator with a product with several professional pdf creator images pdf creator is the chance to sell even higher by as much as 15%.
A large part has the focus on images in e-commerce to do with the rise of mobile commerce. The use of smartphones has increased significantly in recent years and in the shopping habits change: 80% of smartphone owners want more mobile-optimized product information on the devices while they shop in stores. (Source: Moosylvania, 2013)
(Source: Smart Insights) pdf creator Nearly a of page visits are from mobile phones and tablets (source: Smart Insights) Mobile users account for 40% of eBay Inc.'s pdf creator 36 million new users and accounts 2013. This is a trade volume of 35 billion dollars. (Source: Yahoo Finance) Smaller screens mean clean, minimalist resolutions and focus on the essentials. Grundlsätzlich it always points to the images. A third of all eBay transactions come to a point with a mobile device in contact, pdf creator even if the sale proceeds ultimately from the website.
This trend is reinforced by the image-based search and navigation of Amazon, eBay and Google Shopping. Buyers are now looking instinctively only and mainly on the photo and then only for more information.
Therefore, it is important to make sure that you use high-quality images that meet the established guidelines of the individual pdf creator sales platforms pdf creator (and preferably exceed).
No matter pdf creator which provider, your images should accurately present the product you are selling, with minimal or no accessories. Be careful when working with props or accessories, the customer might think these are parts of the product, which could have a misleading effect on the sale. For customers that can be very confusing.
For a perfect presentation, you should make sure that the products account for 85% or more of the images. Nobody likes a small product that floats around in the middle of a lot of white, especially on the iPhone! Make sure that your images on the page have länsten 1200 pixels or more to make zoom or magnification can be ensured. Note that Amazon's pdf creator and eBay's minimum size of 500 pixels on the longest side really should be an absolute minimum. For best results in terms of product category, you should choose large and high quality images with at least 1600 pixels.
An all-white background (# FFFFFF Hex or RGB 255-255-255) is required for all Amazon MAIN images, so that a harmonious and seamless Advanced search on the sides is possible. Although it is not a requirement pdf creator for more pictures at Amazon, and certainly not on eBay or Google, but it is still highly recommended by all channels. To use a white background, has many advantages.
To use a white background, has some advantages, of a better perspective on mobile devices to smaller file sizes. It is a format that customers can use comfortably on all channels and should be used as a best practice e-commerce.
For w as also always decide with your own images, try to keep it consistent. Uniform images communicate a strong brand identity, professionalism pdf creator and trust, all this hielft the buyer to feel comfortable and happy to buy from you.
Remember, photos are an important part of online shopping. Images can trust in clients, they are no longer just a nice-to -Have; For the ultimate sales success, Qualitätsb are ictures a need-to -Have. Images help to improve the overall customer experience, and put more time and effort into quality images, the higher your returns will be.
My name is Cristina Mulet and I work as Marketing Manager for Remove the background. After 8 year of experience in the Hospitality Industry I Decided to jump into the image editing industry to apply my marketing, Social Media and Loyalty expertise. Hope you
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